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The goal is clear and speed is interpreted into the office of Peng Xiezhong, the general agent of Boyang Home Textiles Yunnan. A Chinese map is in sight. The small flag on the map is particularly eye-catching. Store annotations. Peng Xiezhong told the author that every time he opens a store, he will insert a small banner in his area. In addition, he also set the 2013 annual goal for his Yunnan team: to develop ten Boyang home textile stores, and strive to achieve the full coverage of the prefecture-level cities in Boyang Home Textiles.
Planning and clear goals are an important reason for the rapid expansion of direct operations in Yunnan. In the past two years, Peng Xiezhong was very concerned about the rapid development of Boyang Home Textiles. In May of this year, he participated in the Boyang home textile autumn and winter trade fair. He not only obtained the most intuitive understanding of Boyang Home Textiles, but also the general manager of Boyang Home Textiles and others. The senior management had further communication and negotiation. Soon he won the opportunity to become the general agent of Boyang home textile brand in Yunnan region and signed a contract.
As soon as the contract was signed, Yunnan’s investment promotion work began. On August 25, the 210-level Wujing Road shop opened. The next terminal store operations management, Peng Xiezhong team execution is also targeted, as he said: "to do the terminal mainly to do two things: First, channels, two, consumer minds. All around these two points, We can be professional and effective." According to Yunnan regional supervisor Guo Xiaohua, “Yunnan’s team regularly analyzes all aspects of sales (customer unit price, transaction frequency, turnover, etc.) and uses data as supporting evidence to formulate monthly and quarterly specific plans. Planning, and thus the management of shopping guides and staff standardized and management, supervision in Yunnan, many companies will implement policies and programs will be particularly smooth." It is believed that after the Boyang Yunnan team's diligent efforts, clear thinking and clear goals, Boyang Home Textiles Yunnan Market will establish a solid barrier through two years.
Brand upgrades and development support Whether it is the Wujing Road store, Lijiang store or Youth Road flagship store's store image and display effect, it is the most prominent among all Yunnan home textile brands. Kunming 350 Youth Youth Road Flagship Store is the best site in Kunming, the largest area, the best image of the store. Peng Xiezhong said: “We are now developing high-end markets. We all operate in Kunming, and our store locations, decoration, and display are in full compliance with the image and positioning of the Boyang brand. Of course, during this period, the company Give us great help, we are grateful."
Boyang Home Textiles has been building and promoting a new generation of storefront images since the beginning of the year. It has invested a lot of energy, financial resources, and material resources in the promotion and replication process to strive for excellence. Xue Xiaofeng, general manager of Yunnan Youth Road Store, made a special trip to Yunnan to guide and personally participate in the preparation of store opening. He also made practical amendments to the situation that needed to be adjusted, and conducted checks and controls during the implementation of the later period. track. At the May Fair, Mr. Xue also promised: “Every new image store of Boyang Home Textiles must be standardized, and the image display will be the best. The company’s marketing, space, and display departments will do their best to serve all parts of the world. Franchisee." At present, Boyang Home Textiles has given full support and nurturing to franchisees in various regions of the country, such as sending professional supervision, suggesting how franchisers choose good store locations and how to better manage franchise stores; policy, companies Providing a forceful decoration subsidy policy to solve the financial difficulties of starting a new store; in store operations, it provides rich and effective advertising support to help local franchise stores to increase their word-of-mouth effect.
With the dazzling appearance of several new image stores in Boyang Home Textiles Yunnan, it laid the foundation for Boyang Home Textiles Yunnan Market. Now Peng Xiezhong’s team has also become a market leader. In the near future, two other alliance stores have signed contracts, and it is expected that the new image of the new store will be dazzlingly presented at the beginning of next year.
Personality Charisma advances Peng Xiezhong. Not Yunnan. 15 years ago, he just came out of school and came to Yunnan alone. At that time, he could use the poor and the white to describe it. However, he was a very hard-working person, he also made a heavy commitment, and his popularity was particularly good. He gradually set up his own circle of friends in Yunnan. After that, he and his two other friends began to represent a clothing brand. Now he has opened more than 100 stores. With the steady operation of the clothing agency and the clear division of labor among the three people, Peng Xiezhong has now devoted all his energy. To Yunnan Bo Yang home textile brand market development.
We know that as a mid-to-high end home textile brand, customer groups generally have a certain degree of economic strength. Through these years of career development, he has known a lot of people in this circle. His good karma has enabled him to achieve long-term interaction with people in this circle. In the expansion of the Union store, many places are using the relationship circle and the network of people to achieve rapid development of some projects, such as the storefronts of Yunnan Lijiang store opened through the recommendation of his good friend in Lijiang. Being honest with people and letting friends feel happy is the principle of Peng Xiezhong making friends. It is this charisma of Peng Xiezhong that helps his business continue to advance.
What exactly Peng Xiezhong has won for good karma? The author can perceive him as a person who can talk with him in his communication and is very humble and humorous. In the youth road shop, the shopping guide tells us: “Peng always has a good taste of cooking, and he often brings his own food to the store to eat with us.†The author believes that Peng Xiezhong regards family-like care as very important, and establishes a passionate and efficient team in Yunnan with humane and standardized management.
Love, Sacred and Happy Yunnan Boyang Home Textile Co., Ltd. and Yunnan have been lovingly linked together to build a better life. The earthquake in Yingjiang, Yunnan in March last year touched the hearts of all Boyang people. Since then, Boyang Home Textiles has started the charity event of the Yisha Yunnan Yingjiang. On December 8 this year, Boyang Home Textiles and his staff came again. To Yingjiang, she cooperated with Da Ying Jiang Charity Association to establish Boyang Rainbow Bridge Bilingual Kindergarten and donated money. In addition, she went to see the children who had long-term support at Yingjiang Boyang. As the proprietor of the happy life, Boyang Home Textiles has always used love and practical actions to help those children in Yunnan. The general generation of Yunnan Boyang Home Textiles also hopes that through their own efforts, during the children’s semester and after the completion of their studies, they will help them as much as possible. Perhaps they can become a member of Boyang Home Textiles and build a local textile company in Yunnan Province. Build our common happiness home.
Boyang Home Textiles Expresses Speed ​​and Passion in Yunnan Market
Bo Yang Home Textiles Yunnan distributor has been established since the establishment of a field of speed and passion "brilliant bloom": Recently, Kunming, Kunming, 210 level Wujing Road store opened; Lijiang Shangri Road store style is blooming; Recently Bo Yang Home Textiles The 350-foot Youth Road flagship store in Kunming, Yunnan is a grand opening. This is Yunnan's distributor in three short months and it is three high-quality stores. This speed and efficiency stems from the wisdom and efforts of excellent Yunnan distributors. It comes from the recognition and attention of each customer after Boyang Home Textiles brand promotion. It also comes from every Boyang people's conduction of happy life. Serious and persistent.