For more than a hundred years, GIEN has won a high reputation in Europe and the world due to its exquisite craftsmanship, beautiful design lines and superior product quality. In summer, this French luxury product landed in China and opened its first store in the Lufthansa Friendship Shopping Center.

GIEN was first created in 1821 to provide exquisite and luxurious cutlery for the royal families, court guards, princes and noble families of other countries in France and Europe. In 1989, GIEN became a member of COMITE COLBERT (French Federation of Fine Arts Industry), ranking among the top luxury brands.

The landing products mainly include modern fashion series, classic traditional series and art collection series.

Popular Chinese traditional tableware in Europe

Porcelain is the oldest craft in China, but it is now missing on the international high-end market, and it even becomes a cheap everyday item. On the contrary, European porcelain, which has been deeply influenced by China, has become the mainstream of top-level products. Many of them are luxury brands with the same names as LV and CHANEL. To a certain extent, these "luxury porcelains" in Europe have long been out of the category of daily necessities. The products at the very top of them are for the royal family; their limited edition products have already entered museums... In the eyes of collectors, they are The appreciation potential is as good as antiques and famous paintings; in the eyes of FANS, their value is by no means lower than that of luxury houses and famous cars...

In the past, few of us knew anything about the top European porcelain. However, as these top European brands have entered Beijing one after another in these two years, more and more people are obsessed with collecting European top porcelain. This is actually a three-fold thing. It can be used and appreciated as a device. If you can appreciate, why not?

　 Crazy reason is unmatched by traditional manual

The reason why the top porcelain is so expensive is that, in addition to the use of materials and noble identity, the handcrafted hereditary craftsmanship is also crucial. It is like an exclusive recipe, secret. In particular, some of the porcelain and porcelain wares that are difficult to make are very complicated. The complicated procedures are like a fairy tale. It requires an artisan to work for several days or even several weeks. The greatest feature of the manual is its non-replicability. It can be said that each product is unique and devotes to the special emotions of human beings.

However, nowadays many famous luxury porcelains have begun to create new themes for modern life while adhering to traditions. They often combine many designers in the world to design products for them and inject new energy into old brands.

Porcelain was spread from China to the West. In the sixteenth and eighteenth centuries, the imperial family of European royals reached their limits. This also clustered the birth of European porcelain. In the 18th century, Bertger invented porcelain. He originally studied alchemy in Berlin and was later taken away by alchemist King Frederick of Prussia to solve the financial crisis. Fearing that the alchemy had failed, Bertger, who was not guaranteed, hurriedly fled to Wittenburg in Saxony. But unfortunately, what the locals had to stretch out was what an exiled Augusto Augustus would need. It was an escaped alchemist. Under the advice of other oversight workers, Bertger started to work on ceramics that he was interested in. Finally in 1708, he invented European white porcelain.

Since porcelain is so precious in Europe, the families engaged in the production of porcelain have been highly honored, and most of them have continued to this day. For example, in the Royal Doulton of England, its founder Han Rui Dalton became the first porcelain artist to be awarded as a knight in 1887; in 1984, it became the first to be brought into space. Porcelain ("Discovery" spacecraft). Other ancient brands such as Denmark's Royal Copenhagen, Hungary's Herend, Germany's Rosenthal, etc., are all imperial porcelain factories with strong royal colors. They were selected by Queen Victoria and Napoleon. And indissoluble with the royal family.