Kale women's brand is designed with simplicity, elegance and agility, and is based on knowledgeable female consumers aged 25-30 years with certain aesthetic qualities. For 10 years, “Kale” insisted on advocating a positive, optimistic, and confident life attitude, working hard to create a relaxed and happy atmosphere full of women's atmosphere, and played happily with feathers, creating female beauty for urban women. "Kale" is also popular among consumers for its unique fashion personality, rich new styles and popular colors.